Verisart
Integrations
Verisart’s lean startup approach involved testing various business models across a variety of channels. This would involve work on integrating Verisart with third party services such as a building a custom app and marketplace with Shopify or listing minted NFT’s programatically with Opensea. We created a custom verification flow that business partners could integrate with to utilize Verisart’s systems of determining authenticity.
Blog and Marketing
In order to improve Verisart’s SEO ranking, we needed capture the blog visits and authority from Medium to a custom blog. We had to leverage server side rendering to ensure these indexed pages were quick, as well as techniques to allow us to have the blog pages render in response to CMS changes, without having to redeploy the webapp. A full rebrand as well as SEO audit were completed involving new landing and pricing pages, restyles and refactoring within the codebase.
Features
Numerous features were developed in support of Verisart’s strategy including Holographic PDF certificates, QR linking flow, NFT minting forms, and a reimagined artwork page among others. Multiple quality of life upgrades were also made for internal users, such as the creation of a design system, large refactors to support major package updates and script creation to support business activities.